Carl F. Bucherer Shops

Minimal baroque for the new sales locations of Carl F. Bucherer

The new by the office of eh.k devised an individual concept for shops for the watch brand Carl F. Bucherer impresses with its bright and at the same time comfortable design as well as with the refined processing of the used materials.

The performance of light and formal design in its combination contribute to a singular spatial experience. Opposites as “minimal” and “baroque” or “innovation” and “tradition” unite to a matchless singular identity of this watch brand from Lucerne rich in tradition.

CLIENT
Carl F. Bucherer AG

ASSIGNMENT
Corporate design and scenography for flagship stores, boutiques and shops in shop

ARCHITECTS
el hassani & keller

PROGRAM
New concept for worldwide sales locations

SURFACE
Various

TIMELINE
Spring 2016